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Why do we drink 500-year-old Turkish Coffee from Starbucks?

Updated: Jan 31, 2022

“Utilization and Business Culture”


Investments made with incentives of millions of liras, high-value laboratories, devices are either idle in our universities or their utilization rate is very low.


Perhaps the most important reason:


We take great care in building construction, purchasing machinery and equipment, but unfortunately when it comes to the model of the work to be done, program design, value creation, namely the spirit of the work.


For some reason, it seems like it will produce value by itself when you buy it and put it in.


Also, the passions and weak sharing culture in universities were added. Although the test device is included in his project with the support of the state, Hodja may not let everyone use it.


Universities do not even have an inventory of these devices.


By increasing the “benefit” with innovative business models, the tests that lasted millions of dollars by the business world abroad can be carried out domestically; both generate income for universities and increase their scientific research capacity.


Need; Business Model Design and Cultural Transformation.


#Tesla#Starbucks... are well-designed business models that create value; Someone sells the same coffee to the world with the same machine...


We continue to drink 500-year-old Turkish Coffee at Starbucks.


As Zev said..

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